What I would try. That is why I made a list of topics that were of my interest. I was only clear that all the issues should include the scope of the economy and the company because it is to which I will dedicate myself in the future. And so it was, I had neuromarketing in mind, homeschooling and the importance of the logos.
But the first topic was not accepted for me, since they had been done in previous courses and for the other options it was difficult to find people to do the interviews.
Then I opted for subliminal advertising.
It is a work that is divided into two blocks. The first one, theoretically deals with advertising: its objectives, how it works, the types that exist, the media, etc. Then focus on subliminal advertising, the most extensive part of the body of work, explain the beginnings, the brand's action, the stimuli that affect, among others. In the second block, these theoretical aspects are implemented by visualizing a video, images that will contain subliminal stimuli and will be analyzed if they are perceived according to gender and age.
Therefore, this is a work that addresses psychological behaviors of humans, economic issues (market segmentation, product positioning ...), and even linguistic and visual aspects.
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